Visrem: Mobile App Design for Landlord-Tenant Connections
Redesigned Visrem’s app, improving retention by 50% and boosting ratings by 1.5 stars.
Date
August 2024
Role
Lead Designer
Company
Visrem
Problem
Visrem's previous app lacked a seamless user experience, with complicated navigation, unclear features, and a tedious onboarding process. These issues resulted in low user retention and poor app ratings.
Solution
I led the redesign of Visrem’s mobile app, focusing on simplifying navigation, enhancing feature clarity, and streamlining the onboarding process. We introduced user-friendly interfaces, clear pathways for landlords and tenants, and a more intuitive matching system.
Market Analysis
Our research showed a strong demand for efficient, easy-to-use rental platforms. Competitor apps often had similar issues with complexity, providing us an opportunity to differentiate Visrem with a more intuitive and engaging user experience.
Result
The redesigned app achieved a 50% increase in user retention and improved ratings by 1.5 stars. The streamlined onboarding and clearer features significantly enhanced user satisfaction and engagement, positioning Visrem as a leading platform in the real estate market.